Brand, Design & Marketing
for Outdoor, Cycling, & Wellness Brands

We don’t just get it. We live it.

Studio Incline pairs strategy-led thinking with brand, design, and marketing built for outdoor, cycling, and wellness companies who compete on story as much as product. From gear and apparel to studios and endurance brands, we build the brand systems and marketing strategy that turn passionate niches into lifetime customers.

Brand, Design & Marketing
for Outdoor, Cycling, & Wellness Brands

We don’t just get it. We live it.

Studio Incline pairs strategy-led thinking with brand, design, and marketing built for outdoor, cycling, and wellness companies who compete on story as much as product. From gear and apparel to studios and endurance brands, we build the brand systems and marketing strategy that turn passionate niches into lifetime customers..

We’re Outdoor People

We’re Outdoor People

Across our team, we have decades of experience in outdoor, cycling, and wellness specialty retail, product development, marketing, and brand—not consultants who learned the language, but people who live it. We know the difference between a brand that performs when you’re in the thick of it and one that just looks like it does.

Studio Incline | Behind the Scenes

Who We Work With

Who We Work With

From single-product startups entering a crowded market to established names repositioning for a new generation—we’ve worked across the full spectrum of the outdoor world.

Built for Brands That Compete on Story

What We Deliver

Built for Brands That Compete on Story

What We Deliver

Positioning

Branding as Strong as Your Product

You’ve done the hard work, now let’s brand it in a way that lets your genius shine. New customers see the quality and passion of your work, instead of comparing you to competitors who simply look the part.

Messaging

Clear and Consistent Communication

We know what wins on the internet. We craft the right language and content to grab attention, win fans, and build your loyal following.

Presence

Marketing that Resonates

Own how you show up. From websites to packaging to social and affiliates, we design and deliver your brand at its best in an elevated and authentic way. Carve out your corner of the industry.

Partnership

A Team that Feels Like Your Own

We integrate into how you already operate: clear communication, efficient decisions, and a culture fit that makes us feel less like a vendor and more like a department. And when you need more than campaigns, whether it’s employee handbooks or internal strategy, we’re already in the room.

Select Examples

The Work We Do

Select Examples

The Work We Do

Outdoor Client Project

Outdoor Startup Full-Stack Marketing

The Challenge:
An outdoor startup with incredible product idea, but needing the marketing team to support it and get the word out.

The Approach:
As a marketing agency for outdoor brands, we started small, working through critical updates, and then built out a full team over time to amplify the foundational e-commerce work we did at the start. From brand refinement, to product storytelling, web updates, to retail PoP production and a cohesive multi-channel strategy across web, social, affiliate/creator, and running off-site photo/video shoots.

The Result:
Over 3 years we took this fledgling brand from a local project to a national competitor while 10x’ing both revenue and brand engagement.

Cycling Client Project

Cycling Brand Outsourced Creative Support

The Challenge:
Even well established, well known brands deal with the costs of hiring, onboarding, and managing creative and marketing teams.

The Approach:
Working closely with key stakeholders across their corporate sales and marketing channels, we were able to support both external marketing creative, and also internal business development creative asset production. From social and ad graphics, to internal handbooks, and sales materials developed in multiple languages for global release.

The Result:
Affording an established brand to flex their marketing and sales spend with an experienced cycling creative agency with a low cost, high-quality team with deep experience in their consumer, business, and product areas resulted in multiple on-time product launches, and timely marketing campaigns supporting global race results in real time.

Nutrition Client Project

Nutrition Brand Design & Marketing

The Challenge:
A high-end product needing an equally knowledgeable marketing team to promote and support a misunderstood product,

The Approach:
Initially hired for a rebrand, we leveraged our knowledge of the wellness and nutrition space (and spirulina specifically) to build a full stack marketing program, ecommerce platform, and aggressive affiliate/creator program to tell the world about their great product.

The Result:
We built a brand and product name synonymous with quality and efficacy leveraging deep NIH research, professional athlete results, and a growing market of avid supporters, made possible by our experience as wellness brand strategy consultants.
Read the case study »

Why Outdoor Brands Choose Us

Why Outdoor Brands Choose Us

We work on projects we love.

We’re selective with who we work with to ensure we’re adding value and moving your project forward. We know how much it matters to have the right gear. If we work with you – we believe in your product.

When you add us to your team, we bring decades of passion, grit and craft to our work and yours.

We’re not an agency.

Being a studio means that our designers, strategists, and content creators work together and bring their expertise to each other’s projects. Strategic development. Creative that converts. Design-thinking drives everything we do.

When you work with us, you get the expertise of our principal, Scott, on every call and reviewing the work without the premium of a multi-department budget.

We’re craftspeople working on computers.

We take pride in our work and we bring that excellence and attention to every client, project, and decision.

You get our collective best collaborating on your project because we’re your brand’s biggest champion. Let’s go.

Studio Incline

Big enough to handle your complexity.

Small enough that the principal is in every room.

Big enough to handle your complexity.

Small enough that the principal is in every room.

Studio Incline is a boutique strategy and creative studio, not a holding company passing your account to a junior team, and not a freelancer without the bench to scale with you. You get senior thinking at every stage, and a team that’s already fluent in your category.

Start Here:

The Brand Clarity Session

Start Here:

The Brand Clarity Session

A focused 30-minute working session — not a pitch, not a discovery form.
We give you three things:

An honest brand position read

Where your brand actually sits relative to your audience and competitors, stated plainly, from a category-fluent outside perspective.

Your single most important gap

One specific, prioritized thing that’s quietly holding your brand or marketing back. Something you can act on immediately, whether you work with us or not.

A recommended next move

A clear path forward tailored to your stage and your vertical. You’ll leave knowing exactly what needs to happen next and how we’d approach it if the fit is right.

No obligation. No pitch deck. Just a useful conversation.